What is the definition of Selling Research?

"Selling research" is like selling your favorite, slightly off-the-cuff joke to anyone who'll listen, but with a scientific twist. It's the practice of twisting raw data into a catchy pitch, making it sound as if it's a revolutionary new drug or a breakthrough in quantum physics.

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Now, here's an unsettling example: "The pharmaceutical company selling research on the 'iracle' energy drink boasted it could cure cancer, but the data was so skewed it looked like a chocolate milkshake in a lab coat."